Safety Lens for iPhone 6/6s
and Safety Lens iPhone 6/6s Plus
50% OFF and FREE SHIPPING until Feb. 15


We are the new General Magic

Creating technologies that surprise.


At General Magic, we love to do things that seem to be impossible.

Magic Earth

With an experienced team of 40 engineers, we have created an independent alternative for Google and Apple Maps. Magic Earth features 3D maps, Satellite maps, turn-by-turn navigation with HD traffic, public transport and – downloadable maps that allow you to use Magic Earth even when you are not online.

Safety Lens

The biggest trend in automotive technologies – and maybe in technology overall – is autonomous driving. In order to achieve autonomous driving, many different components are needed. Many of these components are related to the creation of software algorithms combining mapping technologies with image processing software that detects, recognises and classifies data coming from sensors, such as camera and radar. Technologies have thus-far resulted in Advanced Driver Assistance solutions built-in to new cars. Solutions that are expensive and available mainly to new cars. These solutions do not solve the problem for the more than 1 billion cars that are currently on the roads.

Our teams have been working hard to democratise these Advanced Driver Assistance features and to make them run on iPhone, so that they work in every car. As part of the solution, we developed a super easy-to-use magnetic car mount for iPhone to enable optimal viewing of the iPhone’s rear camera of the road ahead. We’re very excited and proud of the results of this years’ long work, resulting in – Safety Lens, the world’s first Advanced Driver Assistance System for iPhone.

Together with the announcement of Safety Lens we are launching our very first Kickstarter project. Safety Lens is the most affordable after-market Advanced Driver Assistance System. Safety Lens democratises Advanced Driver Assistance technology, that until now was only for the happy few.

Safety Lens contributes to prevent accidents. It can even save lives! We’re proud of our work, and we want the world to know about it. But we don’t stop here.

Deep Learning

Next generation software using neural networks to increase your safety.


To further improve the reliability of our software, every Advanced Driver Assistance module is being trained by neural networks for which we are collecting millions of images from hundreds of thousands of kilometers of video on the road.


Deep Learning is changing our everyday lives and is one of the driving technologies behind autonomous driving. Please join us on this incredibly exciting journey!


The people behind General Magic


Job

Lidia

Edelina

Daniela

Adelina

Stefania

Ariana

Ana-Maria

Adina

Emilia

Delia

Teofana

Estera

Tiberiu

Jozsef

Catalin

Daniel

Mihai

Alex

Mihai

Stefan

Radu

George

Dan

Balazs

Gergely

Justinian

Arpad

Adrian

Andi

Elena

Lucian

Adrian

Orlando